Novolex™ and Our Brands

Novolex Packaging Choice and Sustainability

Novolex is a family of North American based historic packaging brands that includes Hilex Poly®Duro Bag®Bagcraft® Packaging; De Luxe® Packaging; General Packaging ProductsInternational ConverterShields (formerly Novolex™ Custom Film & Bag, AccuTech®, Direct Plastics® and Hilex Poly® Garland), Heritage Bag® , Burrows Packaging,Waddington North America™ , Polar Pak™ , Waddington Europe™ , and Eco Products®.

The Novolex name is based on the latin “NOVO” for new and “LEX” a tip of the hat to Hilex Poly®, the first brand to become part of the family.  The blue and red of our logo represents the integration of both paper and plastic into our sustainability platform with red and blue being the legacy corporate colors of Hilex Poly® and Duro Bag® respectively.

Novolex’s values are based in the traditions of all of our brands and present you with the industry’s foremost in packaging choice and sustainability. Novolex’s mission is to continue the tradition of leadership established by our brands, and to create new value and synergies by providing you with an industry-leading packaging expert that covers the full spectrum of your operations.

Novolex directly employs nearly 10,000 people at 62 facilities across North America, and one in Europe. From our Hilex Poly® brand North Vernon, IN plastic retail bag manufacturing and bag and film recycling facilities, to our Bagcraft® brand food packaging facility in the City of Commerce, CA or our Duro Bag® brand paper bag manufacturing hub in Richwood, KY our team is here to support you with innovative, high quality, and sustainable packaging choices.


Our Brands:


Bagcraft® Packaging a Novolex Brand

Novolex’s Bagcraft® Packaging brand has been a key resource within the foodservice packaging marketplace since 1948. Bagcraft® offers one of the industry’s broadest range of specialty bag, sheet and roll-converting capabilities to meet a wide variety of packaging applications. Bagcraft® has innovated an extensive line of products that provide convenience and operational efficiency. Bagcraft® is a leading manufacturer in its market segment for sustainability innovation with its EcoCraft line of products.



Burrows Packaging a Novolex Brand

Burrows Packaging has a strong presence in the Quick Service (QSR) and Casual Dining segments of the restaurant industry with a broad range of paper-based product offerings which include clamshells and cartons, wraps and basket liners, napkins, and paper bags. The Burrows Packaging brand includes five manufacturing plants in the U.S. and Europe. This global packaging footprint allows us to effectively serve large multinational customers and region-specific brands around the globe.



De Luxe® Packaging a Novolex Brand

Novolex’s De Luxe® Packaging brand, with over 60 years of experience our mission is to provide our current customer base and future customers a diverse range of paper and non-paper product lines and capabilities.  De Luxe’s® products currently have a strong foothold in foodservice, dairy, confectionery, industrial and medical packaging.  Our advanced paper conversion capability includes waxing, foil, lamination, pinch bottom bags and industrial packaging.  Additionally our non-paper manufacturing and converting capabilities include multi-layer laminations; composite coating; lamination; and unsupported aluminum foil processing and other capabilities.



Duro Bag® a Novolex Brand

Novolex’s™ Duro Bag® brand is a leading manufacturer of paper bags and sacks in North America, with a wide range of applications such as grocery; retail; pharmacy; food service; and others; and innovations including variety of specialty bags for direct food contact; a large selection of handled bags to suit any need from foodservice carry-out to high-end retail; and advanced printing. The Duro Bag® sustainability story includes a 40% and a 100% recycled content bag; leadership in compostable bags; and a full line of FSC® certified products.


General Packaging® Products a Novolex Brand

Novolex's General Packaging® Products brand serves the dairy, candy/confectionery and QSR/foodservice industries with high quality flexible packaging. Over the last 70 years, our quality standards have been the result of a commitment to our customer's needs and a strategic plan that focuses on growth in capacity, expertise and innovation. At General Packaging® Products, we strive to develop a relationship with our customers and become their "Partners in Packaging."



Heritage Bag® a Novolex Brand

Heritage Bag Company is a business that was founded in 1973 as a manufacturer of plastic trash bags, can liners and food bags sold to institutional and commercial customers. Today, it’s one of the leading institutional can liner producers in North America, has nearly 800 employees and operates six world-class manufacturing sites, with strong, long term relations with its distribution partners.  Heritage’s products serve the health care, food service and hospitality, industrial, education, office building, building services and transportation markets.



Hilex Poly® a Novolex Brand

Novolex’s Hilex Poly® brand is one of the industry’s leading manufacturers of plastic retail bags, produce bags and other customer experience focused systems. Hilex Poly® is home to Bag-2-Bag® one of the world’s largest closed loop plastic retail bag recycling center where plastic retail bags are turned back into resin pellets and then back in to new retail bags made with of post-consumer content; reducing a consumers’ shopping carbon footprint and preserving natural resources.



International Converter® a Novolex Brand

Novolex’s International Converter® brand is a leading manufacturer in foil laminates, multi-web lamination, and specialty barrier and sealant coatings for use in a wide range of high barrier consumer and industrial applications. For over 50 years, International Converter has partnered with customers to develop new, innovative packaging products – improving how products are delivered to consumers.  Some key markets served by International Converter are Building Products, Heat Transfer Label, Food Packaging, Bakery Trays, and Medical & HBA.




Shields™ is a fourth generation, privately held business that was founded in 1935 in Yakima, WA. Today, Shields™ ranks among the leading North American producers of flexible packaging with substantial capabilities in the areas of blown film extrusion, printing, bag making and other converting processes. Novolex™ Custom Film and Bag (CF&B) is merging to enhance and expand Shields™ capabilities. Now with six locations, Shields™ produces custom flexible packaging for industrial, food, beverage, agricultural, building and construction, banking and security, chemicals and energy, and consumer markets. Expanded capabilities include: multilayer extrusion, high definition flexographic print, lamination, high barrier bags for meat, cheese and sauces, mail and courier bags, reclosable zipper, hot fill and chill packaging, bakery and tortilla packaging, Ice bags, roll stock, and stretch hooder products.